Fight Inflation with Foraging: Free Ingredients, Real Meals.

Learn to safely identify 48 edible wild plants growing near you and turn them into weeknight meals, so you can lower your grocery bill starting this week.

Clear photos • Safety notes & lookalikes • Harvest times • Britain & Ireland species

The Same Weekly Shop Now Costs Much More Than in 2020.

Since 2020, UK food and drink prices have climbed by roughly 35-40%.

In other words, the basket you bought before the pandemic now requires a meaningfully bigger spend for the same items, and those prices haven’t fallen back.

That’s why the weekly shop keeps straining the budget. Swapping brands, chasing promotions, and trimming “nice-to-haves” only go so far when the entire baseline has shifted up.

Fresh herbs, greens, and flavour boosters, the small things that make meals feel complete, quietly add pounds to the bill.

If you want to eat well without overspending, you need a way to remove some of those line items altogether.

That’s what safe, simple foraging does: it replaces pricey greens and aromatics with free ingredients you can identify with confidence.

Take Control of Your Food Bill, and Eat Better.

Imagine heading out for a short walk and coming home with ingredients that would cost several pounds at the supermarket.

Wild garlic for pasta, young nettles for soup, chickweed for salad, sorrel for a citrusy twist.

Once you know what to look for, the landscape turns into a living pantry.

Roadsides, parks, footpaths, they all hide edible plants that have fed people for centuries.

With this field guide, you’ll recognise them instantly, learn which parts are safe to use, and know the right times to harvest.

For many readers, the first discovery feels almost magical: “That’s edible?!”

Then it becomes practical. Free, flavourful ingredients that help the weekly shop go further.

Start replacing pricey greens with free, local ingredients this week.

The step-by-step guide that makes foraging safe and simple.

Edible and Medicinal Wild Plants of Britain and Ireland shows you exactly how to find, identify, and use 48 edible wild plants in Britain & Ireland — with clear photos, safety notes, and harvest times, so you can start replacing pricey greens with free ingredients this week.

Why this guide works:

• Spot it with confidence: Large, uncluttered photos and key ID markers help you recognise plants at a glance.
• Stay safe, avoid mix-ups: Safety and toxicity notes remove the guesswork.
• Know when to pick: Seasonal harvest guidance tells you where and when to gather.
• Cook real meals: Simple uses and kitchen tips turn finds into weeknight dishes (soups, pestos, sautés, salads).
• Beginner-friendly: Focused on common, easy-to-identify species you’ll actually encounter on local walks.

Our readers agree:

“I never realised how many edible plants were right outside my door — this made my first foraging trip feel safe and easy.”

Start cutting your grocery bill with free, local ingredients.

What other foragers are saying.

Even in a time when food prices keep rising, more and more people are discovering that some of the healthiest, most flavourful foods don’t come from the supermarket at all…they’re growing right outside our doors.

Readers of Edible & Medicinal Wild Plants of Britain and Ireland have been putting these teachings into practice…

…learning to identify wild greens, herbs, and edible flowers that can stretch a grocery budget while reconnecting them with nature’s abundance.

Here’s what they’re saying.

“Such a great book easy to use. I like the way each plant is broken down into subjects, so you can quickly find the bits you want to know about and with good pictures for referencing, free nutritious salad everywhere! – Luke S., verified review

“What a book. If only more people realised the instant, free, ultra-nutritious salad growing in their own back yard.” – Brooke T., verified review

“Great book. Lovely illustrations that are really clear. Well written with all you need to know. Thanks so much I am loving free food!” – Jane W., verified review

“Loving this book, straight away I was able to find 4 nutritious weeds in my small garden. Bought one for a friend. Amazing to find out all the nutrient packed foods which can be found (and easily identified thanks to clear photos) growing wild, especially since cost of food so high right now. There are so many free nutritious greens available to all. Love it and thank you.” – Virginia F., verified review

“A really useful and money saving book. We now use wild plants for food and healing at our organic farm. Thank you.” – Joanna B., verified review

“I love this book. I was a little skeptical at first to send for it, but now I am so pleased that we have it in our home. From the first time I opened the pages I learned so much about various plants that I see around my garden or when I am out walking. Not everything needs to come in a plastic bag from a supermarket, it is all here just waiting at our feet. All we have to do is open our eyes.” – Dee L., verified review

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Start saving on your weekly shop, the wild way.

Every walk outdoors could be worth tens of pounds off your next grocery bill.

With my foraging guides, you’ll learn how to fill your kitchen with free, nutritious greens, herbs, and roots , the kind that supermarkets charge a premium for.

Whether you start with one book or grab the full four-season bundle, you’ll be learning practical, money-saving skills that last a lifetime.

And if for any reason you’re not delighted, you’re protected by Robin’s 30-day return policy. Simply return your books (in good condition) and you’ll receive a prompt refund, no questions asked.

So there’s really no risk, just the chance to eat better, spend less, and reconnect with the land around you.

(£14.99. Ships same day if ordered before 3 pm, Monday – Friday.)

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About the author, Robin Harford.

Robin Harford helps people find free food growing wild around them.

Since 2008, he’s been teaching foraging, not as a hobby, but as a practical skill that lowers grocery bills and reconnects people with the land.

His courses are listed at the top of BBC Countryfile’s ‘Best foraging courses in the UK’. His website, eatweeds.co.uk, was recommended by Michelin chef Richard Corrigan for The Times’ Top 50 Websites For Food and Drink.

Robin wrote Edible and Medicinal Wild Plants of Britain and Ireland. Over 60,000 copies sold. Readers use it to identify plants safely and turn walks into buffet.

He’s travelled to Africa, India, Southeast Asia, Europe and the USA, documenting how indigenous cultures use wild plants for food and medicine.

That fieldwork, combined with memberships in the Society for Ethnobotany, the Botanical Society of Britain and Ireland, and the Herb Society, shapes everything he teaches.

BBC Good Food, Sainsbury’s, The Guardian, The Times, The Independent, and The Daily Telegraph have all recommended his work.

You’ll occasionally find him on national and local radio and television, talking about the edible plants most people walk past every day.

The mission is simple: help you eat better, spend less, and see the world around you differently.